How to Promote Yourself When Searching for a Job

When you are searching for a new job, you are basically working on promoting and selling yourself as the most valuable candidate for a work opportunity. But what are the best ways to market yourself so that you can really stand out against the competition? In addition to using a great resource like to find the very best job openings, keep reading to learn a few tips on how to land your dream job sooner rather than later.Promote Yourself When Searching for a Job

What Makes You Valuable?

During your job hunt, try to think of yourself as a product that you are selling to an employer. So think about what makes you unique from other job candidates. What skills and characteristics can you bring to the table that an employer would find valuable and desirable? These are the features that you should be promoting about yourself. Whether it is your leadership ability, your work experience, your training and education, or your professional memberships, your best features are those that you should be putting front-and-center on your cover letter, resumé, and application.

Position Yourself on the Job Market

Once you have determined what makes you the most attractive job candidate, it is time to position yourself properly on the job market so that employers will be able to find you and recognize your value. After all, it doesn’t really matter how great you are if an employer doesn’t even know that you are available.

You could position yourself by identifying your competitive advantages and showcasing those to potential employers, all while keeping in mind that different employers will want different skills and strengths from their workers. Then communicate that message by creating professional profiles on social media sites like LinkedIn, as well as posting your resume on job boards like Monster, where employers will be able to search for you as you search for them.

Keep Searching

Even if you put your profile, cover letter, and resumé on every job board that you could find that employers will use to search for candidates, you still need to make an active effort to find and apply to job opportunities. But you could go a step further by attending networking events, cold calling companies that you would love to work for, and attending university career events as an alumnus. Plus, you could also employ the help of employment agencies, recruiters, and headhunters, one can easily find the best sales jobs in Chicago, that are not advertised to the general public.

Get Ready for Your Interview

Once you’ve landed an interview, it’s time to prepare for it. Beyond knowing what you’ll wear, do your research into the company that you’re hoping to work for. Let the employer know how your previous experience and skills could take that brand to new heights.

Promoting yourself effectively during your job search is a lot like promoting a business. You need to prove that you have value, and you need to make a great first impression. With the tips above, you can hopefully take your job hunt to the next level and connect with a fantastic new employer.