You need to promote your blog effectively for many reasons. It is because a well written blog without effective promotion strategies can prove to be useless at times. It should be able to generate large amount of traffic.
There are some easy ways through which you can learn how to promote and rank your blog effectively:
Unique Domain Name:
First of all, you should be very careful in selecting a unique name for your blog. It should go with your theme well. This will be helpful in the long run as you will be able to maintain a distinctive identity which will differentiate you from others. Before starting a blog, you should therefore be clear about your targeted audience, your topics and your mission statement.
Submission to Famous Search Engines:
It is very important to make you visible to famous search engines like Google, Yahoo! and MSN. It is not easy though. An easy way is to first target minor search engines. If you are able to get high ranking over there, you will automatically be visible to big search engines. There are many websites which will guide you to submit your blog, initially free of cost to many search engines.
Using Keywords in Titles:
Add related and frequently used keywords to your niche in your blog title. This will increase search engine optimization.
Maintaining a Sitemap:
Maintaining a sitemap for your blog is very helpful as it will guide search engines to follow the new and updated content. Search engines typically love fresh content. It is a very effective way of having a better ranking.
Submission to Blog and Article Directories:
Search for famous blog directories on search engines and submit your blog over there. It will be helpful in generating a lot of traffic.
Article directories are also a great traffic generating source. You have to search for some keywords in these directories related to your niche. Then write articles with these suitable keywords and submit on various article directories.
Using Social Networking:
Social networking websites are a very useful medium these days. You can use them effectively for your blog promotion. Create your account and join various groups and communities related to your niche. Take active part in discussions and you will certainly make a lot of professional friends. Share your blog’s link with them by adding it in your profile. This will definitely make a drastic increase in your traffic.
Making Article Videos:
Another very easy and effective strategy is to use article videos for your promotion. You can simply convert your articles into videos using related softwares and then submit them on the websites offering this feature.
Commenting on Other Blogs:
Find different blogs related to your niche and take an active part by commenting frequently. You will increase the back links to your blog this way.
Hence, by keeping all these points in mind, you can improve the overall quality of your blog. Also, proper promotion of your blog in the right direction will ultimately end up with running a successful and income generating blog.