If you work with websites, and you want to see any sort of search engine visibility, there’s a good chance that you’re going to know that links are going to get you to the top of most major search engines. Now, not any links are going to get you to the top, but rather, higher quality based ones are.
Now, the reason you’re going to want to go after higher quality links is simply because most people can’t get them, and it may help you sustain longer search engine rankings. Most spammy backlinks tend to wear off rather fast.
With that out of the way, I wanted to give you 6 resources that I use when I want to not only get backlinks to my site, but build my brand awareness as well.
How to Get Backlinks Easily
1. Guest posting – This is one of my favorite steps when it comes to SEO. It’s a great way to connect with bloggers, as well as a great way to get your brand out there. Test out sites such as BloggerLinkUp and MyBlogGuest to reach out to other bloggers that want you to write for them.
2. Press releases – I only recommend this for those that have a killer resource. When you blast a good press release through services such as PRweb, you will find that many media outlets will pick up your story. The kicker here, again is to make sure that you have something worth promoting. If you do, there’s a good chance that some media outlets will contact you.
3 . HARO– This service is also known as HelpAReporter.com. This is a newsletter that you can join, and each and every day, you’re going to find that they will blast a newsletter with requests from major media outlets. If you can help the author with their story, they will be more than happy to give you credit to your site.
4. Comment on blogs – Some people may find this rather spammy, but it doesn’t have to be. Instead of using your keyword as your name, you’re going to want to use your name, or site name. The kicker here is to make sure that you add to the conversation. By doing so, you can draw traffic, build your brand and more.
5. Forums – Just like the blog commenting, forums work the same way. Instead of posting bad posts, you’re going to want to contribute. Most message boards online are going to be more than happy to let you link back to your site in your signature.
6. Email – The last one is going to take work, but it’s going to pay off huge dividends. What you’re going to want to do is find any type of resourceful site such as an .edu page, a .gov page and more. Send the webmaster a nice, friendly email to see if you can get on their resource page. You will be more than amazed with the responses that you can get.
Backlinks take work and if you’re not putting effort into getting them, it’s going to be hard to get the word out. Obviously, you’re going to want to also make sure that you create quality content. By doing so, people are going to be more than happy to link to your content.